CATEGORIES

living to the hilt

the luxury sector in india continues to grow on the back of rising disposable incomes, high brand awareness amongst the youth and increasing purchaing power in small town india.

not just arm candy

with bags having a resale value, they are no longer a frivolous expenditure.

we have a good future potential in india

rolls-royce considers india a strategic market and will look to expand its dealer network as demand picks up in certain regions.

India Inc. Pulls Through

Recovery in distressed sectors such as banks and oil depict a much better picture of India Inc.

Waging A War Against Bad Advertisements

Digital’s dawn is finally here as, according to various industry forecasts, it is all set to overtake television in global share of ad spend in 2018. However, while digital has been growing, this year has also seen the conversation for digital move towards demands for more accountability and transparency in the medium from brand owners.

How To Privatise Air India

PRIVATISING AIR India could turn out to be one of the smartest decisions of the Narendra Modi government.

Respect And Some More

BW’s MRC survey reiterates what the business fraternity has always known and the winner did take it all.

Arundhati Bhattacharya: SBI Banker To Every Indian, Indeed

The Other Feather in the CAP is the Merger if SBI With Its Assosiate Banks, The First Large - Scale Consolidation in the Indian Banking Industry.

Arun Jaitley: Finance Minister GST: A Jewel In The Tax Regime Crown

GST Has Been Made Possible Not Because of One Person, but Because of Cooperation of So Many People,’ Says Revenue Secretary Hasmukh Adhia.

It's Decision Time

Rs. 28,500cr is what the Government has infused in Air India

Farmers' Fury & Politics

11 demands of formers accepted by the Madhya Pradesh government

‘Can't Miss India On Our Network'

Brussels Airlines sees India as an important market. The airline’s CEO, Bernard Gustin, was in India, soon after the airline brought Mumbai onto its direct route network.

Fortifying Business For Tomorrow

Can baby food, nutrition and dairy segments alone help Danone double its India business?

Feelin' Good

Optimism is good, but let’s not be foolhardy.

Why FDI Covets India

AFTER A PERIOD OF economic slumber, the Narendra Modi government is moving up a gear.

Missing The Old Nail Clipper!

SOMETHING INTERESTING happened last week.

Inclusiveness Is Needed, Not Charity

IF YOU HAVE attended his talks or watched his YouTube videos, you will know that Sadhguru Jaggi Vasudev (60), has the ability to respond to any question — be it current affairs, spirituality, wellbeing or environment — with an enviable ease and calm. He speaks to Suman K. Jha on the rich and wealth management; economy, CSR, and judicious use of natural resources. 

What's In Store For You

You and your business in 2018.

New Modules To Heal

Why India’s abysmal doctor-population ratio requires innovative solutions

Do You Need Google Maps For Heaven?

EVERYBODY READING THIS KNOWS about success, strategy and preparation. They know that if you have to achieve something you have to work hard, apply yourself, keep evolving your strategy.

On A Fintech Drive

How Bahrain is seeking to diversify its economy away from oil, and attract Indian and global fintech startups and entrepreneurs

Low-Price Wonder

Xiaomi's 55-inch Mi Smart LED TV 4 is set to disrupt the television category

It Also Tells Time

Fitbit enters the smartwatch segment with Ionic. While it gets a lot right, it leaves one wishing for more .

Are Renewables Still The Live Wire?

After flaring up significantly, the incandescence in the renewable energy sector seems to be paling, raising posers about the 2022 target for a 175 MW capacity in clean energy, says Anurit Kanti.

Making Ourselves More Relevant In India

From embracing local cultural to operating its most high-end fleet in India, Lufthansa has been making heavy investments in the Indian marketplace to woo local travellers. In just four years, it has positioned itself among top foreign aviation players in the country. In an exclusive interview, ALEXANDER SCHLAUBITZ, Vice-President, Marketing, Lufthansa Group tells RUHAIL AMIN about the significance of the Indian market and the strategy that the group has adopted to leverage opportunities in this market.

Empowering Women @Work

WOMEN worldwide are an under-used and at times an under-valued asset.

Social VR: The Next Gamechanger?

Until recently, Virtual Reality (VR) was a thing of sci-fimovies. The launch of VR headsets in the last few years, however, changed everything. At Facebook’s F8 conference in April , the company launched its VR social media platform, Facebook Spaces, giving opportunities beyond gaming and entertainment for this technology.With VR becoming mainstream, it may be time for marketers to leverage Spaces and social VR as a platform to connect with consumers.

On Top Of The Global Map

Indian markets are tuning in to a future never seen before, and the world is listening.

Empire Of Babus

Empire Of Babus

Resurrecting Brand Maggi

Has brand Maggi been successfully revived? Nestlé India is on an overdrive to expand its products around health and wellness.