Twentyfirst century tourism calls for tourism diversification and realisation of relevant specialisations through innovations. Some recent examples of tourism diversification include adventure tourism, wildlife tourism, religious tourism, medical tourism, wellness tourism, and weekend tourism.
Adventure tourism
Due to a diverse landscape, India is increasingly gaining momentum as an adventure tourism destination for domestic as well as international tourists. The Himalayan range in the north and east, numerous difficult-to-reach rivers and lakes and the more than 7,500 km of coastline offer a wide range of adventure activities in India. Summers are generally preferred for trekking in the high mountains apart from the Chadar trek in Ladakh which is done in winters. Additionally, biking expeditions in Ladakh are gaining popularity during the summer months. Travellers also prefer scuba diving in the nonrainy seasons in numerous beach locations like Andaman and Nicobar Islands, Lakshadweep and Goa among others.
With growing number of travel operators offering unique adventure experiences that are gaining traction among the youth, the market of adventure tourism is experiencing a growth. The market is expected to grow at a CAGR of 17.4% during 2017-23 and there has been a 42% increase in popularity of high altitude regions among adventure travellers over the past three years. The Indian tourism department observed 2018 as the ‘Year of Adventure Tourism’ to promote this segment.
This story is from the September 16-31, 2019 edition of BUSINESS ECONOMICS.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the September 16-31, 2019 edition of BUSINESS ECONOMICS.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Deposit shortage: challenges facing India's banking ecosystem
In any macroeconomic framework, the household sector plays a critical role as a driver consumption, savings, and overall economic activity.
India's future dreams in Semiconductors & AI
A midst the gloom of the RG Kar affair or the Tirupati laddu scam or even the continued terrorist attacks in Jammu & Kashmir, even after the completion of the first general election in the state, we find hope and encouragement when the founder of Nvidia, Jensen Huang, in his recent visit to India says \"India will be a gigantic opportunity for us\".
The Ramayana: Justice and Modern Man
Consisting of Twenty-Four Thousand worthy Sanskrit verses, the Ramayana is one such epic, which provides a pathway to one committed to justice to establish himself as an ideal human being by following the exemplary life of its hero.
Vallabhbhai Patel: A Sardar of Farmers, A Matchless Social Reformer and the Maker of United India
Sardar Vallabhbhai Patel was instrumental in unifying the princely states to form the Union of India.
Understanding Prosperity: NOBEL Prize awarded for groundbreaking research on institutions and economic development
The Royal Swedish Academy of Sciences has awarded the Memory of Alfred Nobel to three US-based economistsDaron Acemoglu, Simon Johnson, and James A. Robinson\"for their studies on how institutions are formed and affect prosperity.\"
Sinking Resources: Groundwater crisis and sustainable solutions in Kolkata
Kolkata's underground water crisis is becoming a serious issue, driven by rapid urbanization and the construction of high-rise buildings.
Tourism Industry positively impacted by the festive season
Diwali transforms streets into a spectacle of festive lights, Diwali transforms streets into olis, and families gearing up for grand celebrations.
RBI's Shift to a Neutral Stance: Signaling a New Phase in Monetary Policy
For over a year, the Reserve Bank of India (RBI) has taken a firm stance against inflation, raising interest rates by 250 basis points between May 2022 and February 2023 in response to post-pandemic price pressures.
UK Budget
There _ he latest UK budget represents a departure from previous fiscal documents.
Han Kang's Historic Nobel Prize Win
The 2024 Nobel Prize in Literature has been awarded to T South Korean writer Han Kang, 53, known for her works including The Vegetarian, The White Book, Human Acts, and Greek Lessons.
