The Oh-So-Slow Greening Of Cruises
Bloomberg Businessweek|September 16, 2019
Shipowners seeking to clean up their emissions are finding it’s hard to quit carbon.
Greg Ritchie
The Oh-So-Slow Greening Of Cruises

After a 13-deck cruise liner crashed into a quay in Venice this summer, residents took to the canals and bridges chanting, “No grandi navi,” or “No big ships,” and local officials vowed to bar large vessels from the city center. Concerned about overtourism and pollution from smoke-belching liners, Barcelona— Europe’s most popular cruise destination—and the Croatian city of Dubrovnik, where much of Game of Thrones was filmed, are planning limits on the number of ships that can visit. Southampton, Britain’s top passenger port, wants liners to run on shoreline electricity so they can turn off their engines while docked. “Communities find it difficult to see the benefits of these big cruise ships,” says Christopher Hammond, leader of the Southampton City Council. “It’s a very visible thing: a big funnel chucking out black soot and smoke. People think, I’m breathing all that in.”

With their brochures and websites brimming with photos of pristine blue waters and unsullied shorelines, cruise companies are profoundly aware f the importance of a spotless image. The biggest players—Carnival, Royal Caribbean International, and Norwegian Cruise Line—say they’ve made sustainability improvements such as banning some single-use plastics and increasing use of locally sourced foods, but cutting emissions is more complicated. Most ships burn a thick, sulfurous mix of the goo that’s left over after gasoline and other higher-value fuels are refined. Although some smaller boats can run on electricity, batteries can’t yet fully power a cruise liner that might spend several days at sea.

This story is from the September 16, 2019 edition of Bloomberg Businessweek.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the September 16, 2019 edition of Bloomberg Businessweek.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM BLOOMBERG BUSINESSWEEKView All
Instagram's Founders Say It's Time for a New Social App
Bloomberg Businessweek US

Instagram's Founders Say It's Time for a New Social App

The rise of AI and the fall of Twitter could create opportunities for upstarts

time-read
4 mins  |
March 13, 2023
Running in Circles
Bloomberg Businessweek US

Running in Circles

A subscription running shoe program aims to fight footwear waste

time-read
3 mins  |
March 20 - 27, 2023
What I Learned Working at a Hawaiien Mega-Resort
Bloomberg Businessweek US

What I Learned Working at a Hawaiien Mega-Resort

Nine wild secrets from the staff at Turtle Bay, who have to manage everyone from haughty honeymooners to go-go-dancing golfers.

time-read
10 mins  |
March 20 - 27, 2023
How Noma Will Blossom In Kyoto
Bloomberg Businessweek US

How Noma Will Blossom In Kyoto

The best restaurant in the world just began its second pop-up in Japan. Here's what's cooking

time-read
3 mins  |
March 20 - 27, 2023
The Last-Mover Problem
Bloomberg Businessweek US

The Last-Mover Problem

A startup called Sennder is trying to bring an extremely tech-resistant industry into the age of apps

time-read
10+ mins  |
March 20 - 27, 2023
Tick Tock, TikTok
Bloomberg Businessweek US

Tick Tock, TikTok

The US thinks the Chinese-owned social media app is a major national security risk. TikTok is running out of ways to avoid a ban

time-read
10+ mins  |
March 20 - 27, 2023
Cleaner Clothing Dye, Made From Bacteria
Bloomberg Businessweek US

Cleaner Clothing Dye, Made From Bacteria

A UK company produces colors with less water than conventional methods and no toxic chemicals

time-read
3 mins  |
March 20 - 27, 2023
Pumping Heat in Hamburg
Bloomberg Businessweek US

Pumping Heat in Hamburg

The German port city plans to store hot water underground and bring it up to heat homes in the winter

time-read
3 mins  |
March 20 - 27, 2023
Sustainability: Calamari's Climate Edge
Bloomberg Businessweek US

Sustainability: Calamari's Climate Edge

Squid's ability to flourish in warmer waters makes it fitting for a diet for the changing environment

time-read
4 mins  |
March 20 - 27, 2023
New Money, New Problems
Bloomberg Businessweek US

New Money, New Problems

In Naples, an influx of wealthy is displacing out-of-towners lower-income workers

time-read
4 mins  |
March 20 - 27, 2023