Sneaker-clad and backpack-toting, India's new-age business travelers are as discerning g as their corporate counterparts.
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This new business traveller is looking for a more informal way of life and this translates into the travel experience as well. These travellers are not just the C-suite segment but modern professionals who update their social media channels on the go, while balancing work emails.
These modern travellers are driven by apps. They are armed with their ‘handy smartphone’ (an integrated technology platform), that encompasses travel booking apps, hotels, destination services, smart products and data intelligence. These resources cut out unnecessary human interaction to a significant level, thereby increasing overall efficiency. Moreover, these travellers, primarily from the millennial generation are more flexible in terms of their travel schedule. For instance, they don’t mind flying for six hours just for one business meeting.
This story is from the June-July 2019 edition of Business Traveller India.
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This story is from the June-July 2019 edition of Business Traveller India.
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