What's Next For NFTS?
Entrepreneur magazine|February 2024
At the start of 2021, barely anyone knew non-fungible tokens (NFTs).
PRIYA KAPOOR
What's Next For NFTS?

But by the end of it, more than $40 billion had been spent on blockchain-recorded digital assets and artwork. That made the sector almost as valuable as the global art market itself. The last few years saw luxury brands such as Prada, Gucci, and Dolce & Gabbana launching their NFTs. However, just two years down the line there is a significant drop in the volumes. Data compiled by DaapRaddar shows that between 2022 and 2023, trading volume has reduced half from $24.8.bn to $12.6bn.

This resulted in many marketplaces folding up. This includes the likes of Recur, Tencent News, Acqua, Versum (Tezos), Quix and back home Wazir X. The homegrown Rario, a Polygon-based platform issuing cricketrelated NFTs, also saw its losses widening in 2023 and founders leaving the firm within two years of its launch. The downward movement continues in 2024. Recently, GameStop shut down its NFT marketplace,and X, formerly known as Twitter, removed all references and options for owning NFTs as an account avatar.

For the unversed, NFTs are short for "non-fungible token", and are used to indicate ownership or another usage right of an asset -- usually a digital asset such as a piece of art, musical composition, or an item within a video game. These tokens are built and managed on a blockchain, the same digital ledger technology system utilised by Bitcoin and other types of cryptocurrencies.

FACTORS FOR THEIR DIPPING VOLUMES

This story is from the February 2024 edition of Entrepreneur magazine.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the February 2024 edition of Entrepreneur magazine.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM ENTREPRENEUR MAGAZINEView All
How To Succeed With Gen Z Workers
Entrepreneur magazine

How To Succeed With Gen Z Workers

People often say that younger employees are different. But are they? We asked six business leaders what they've learned, and how their teams thrive.

time-read
2 mins  |
November 2024
How To Ask Family For Money
Entrepreneur magazine

How To Ask Family For Money

Your friends-and-family fundraising round doesn't have to be scary and awkward. Here's advice from one of the world's leading investors.

time-read
3 mins  |
November 2024
Data Breach Drama: When Trust Turns Costly In A Digital Age
Entrepreneur magazine

Data Breach Drama: When Trust Turns Costly In A Digital Age

Amid data breaches surges, Indian businesses are prone to financial and reputational fallout. Can cyber insurance emerge as a safeguard?

time-read
4 mins  |
November 2024
THE TERRAIN TAMER
Entrepreneur magazine

THE TERRAIN TAMER

Spearheading a California-based, Series D SaaS company is no easy feat. It requires a blend of ownership, innovation, and the ability to handle stress. But Anand Jain, co-founder and chief product officer of Clever Tap, finds his calm by escaping to rough terrain whenever he gets the chance-be it India or Colombia.

time-read
2 mins  |
November 2024
THE INTELLIGENT READS
Entrepreneur magazine

THE INTELLIGENT READS

Hardika Shah founded Kinara Capital in 2011 with the mission to address the acute credit gap in the micro-small-medium-enterprises (MSME) sector in India, by providing fast and flexible business capital to small business entrepreneurs. Despite operating in highly competitive and tough market of collateral free loans, Kinara Capital has been steadily growing in Hardika's leadership. In conversation with Entrepreneur, Hardika shares insights on her favourite books.

time-read
1 min  |
November 2024
THE CURSE OF GROWING TOO FAST
Entrepreneur magazine

THE CURSE OF GROWING TOO FAST

FAIRE is a platform for small businesses, but it grew big the wrong way-almost becoming a $12 billion wreck. Here's how it fixed the problem, and why you should think twice before skyrocketing.

time-read
10+ mins  |
November 2024
There's No Perfect Answer
Entrepreneur magazine

There's No Perfect Answer

I worked the same job for 19 years. I hated it, but it paid the bills. Then, in 2017, I entertained an exciting but terrifying question: Could I be an entrepreneur? I wasn't sure, so I needed something that felt like a guarantee. I searched for signs that would feel like a big, clear \"yes!\"

time-read
1 min  |
November 2024
Give Yourself the Gift of Time
Entrepreneur magazine

Give Yourself the Gift of Time

Happy holidays! Emmy Award-winning tech expert Mario Armstrong has five recs to get more hours in the day.

time-read
2 mins  |
November 2024
How to Become a Main Street Millionaire
Entrepreneur magazine

How to Become a Main Street Millionaire

It started when I bought one little laundromat. Now I have a whole portfolio of small local businesses that bring in tens of millions in revenue a year. Here's why following my playbook could be your ticket to financial freedom-and saving America's local small businesses.

time-read
5 mins  |
November 2024
Want to Better Serve Your Clients? Become Them.
Entrepreneur magazine

Want to Better Serve Your Clients? Become Them.

As a designer for brands, starting my own product company gave me a dose of humility-and it changed the way I relate to clients.

time-read
3 mins  |
November 2024