The Minister said this as the country celebrates Tourism Month, which is marked annually in September.
She was recently appointed as the Minister of Tourism by President Cyril Ramaphosa when he announced his cabinet for the sixth administration.
The Department of Tourism has a mandate to promote the practice of responsible tourism for the benefit of the country and for the enjoyment of all its residents and foreign visitors.
It also has the responsibility to provide for the effective domestic and international marketing of South Africa as a tourist destination. The department promotes quality tourism products and services, tourism growth and the development of the tourism sector, and enhances cooperation and coordination between all spheres of government in developing and managing tourism.
This Tourism Month, Minister Kubayi-Ngubane encouraged South Africans to explore the country’s natural beauty and work as a collective to maintain the status of South Africa as a destination of choice for rest and recreation.
“South Africa has multiple heritage sites including World Heritage Sites, such as Mapungubwe, Cradle of Humankind and Robben Island, among others. These sites tell a story of the origins of humanity and that of humanity’s struggle against oppression.
“International and domestic tourists travel to these heritage sites to rediscover that they are human beings and that the struggle for freedom in any part of the world is their struggle as well,” the Minister noted.
She said it is appropriate to link tourism to heritage given that September is also celebrated as Heritage Month in South Africa.
Tourism vital for economic growth
Minister Kubayi-Ngubane said tourism remains a key driver of South Africa’s national economy and contributes to job creation.
This story is from the September 2019 edition of Public Sector Manager.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the September 2019 edition of Public Sector Manager.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Lefentse Phokwane Reaching New Heights At SAA
Growing up on the streets of Vosloorus in Ekurhuleni, Lefentse Phokwane aspired to become a chemical engineer, but ended up studying for a Diploma in Non-Destructive Testing Inspection at the Vaal University of Technology (VUT) instead.
Looking To The Skies For Solutions
A young South African is exploring the secrets of the universe and believes studying the cosmos can teach us many things that we can apply in improving our daily lives.
From Flight Attendant To CEO
Zuks Ramasia is the perfect example of what people can achieve when they believe in themselves and pursue their ambitions.
Qualification Frauds Could Find Themselves Behind Bars
Lying about your qualifications could now lead to jail time, according to the new National Qualifications Framework (NQF) Amendment Act which aims to prevent the misrepresentation of qualifications and fraud.
City Shelter Assist Displaced Foreign Nationals
Displaced foreign nationals are being accommodated at the DH Williams Community Hall in Gauteng.
Women Must Take Their Rightful Place In Society
This Women’s Month, South Africa has much to be proud of.
G20 Summit Tackles Key Issues
The recent G20 Summit allowed for critical engagement on efforts to address major global economic challenges
Stand Up For
women’s rights in South Africa
Mpumalanga – A Rising Sun Guided By A Visionary Woman
For many South Africans, the province of Mpumalanga (which translates to “place of the rising sun”) flies under the radar.
Giving Women, Youth And People With Disabilities Their Dignity
The Minister in the Presidency for Women, Youth and Persons with Disabilities, Maite NkoanaMashabane, wants the advancement of women to continue to be a priority in government’s service delivery programmes.
