We Don't Want To Restrict Ourselves

Mahindra Powerol's Business Head Sachin Nijhawan Isn't Placing Limits on the Company's Expansion.

- Oliver Featherston

One of Mahindra Powerol’s most impressive feats is the time it has taken the company to become a major player in the generator industry – it’s the second largest by volume in India after only 12 years. Sachin Nijhawan, Business Head Mahindra Powerol, has watched over the entire growth process. Even before then, he took a hand in many of the businesses under the Mahindra Group umbrella.

“For the past 20 years, I have looked after various aspects of business within the Mahindra Group,” he says. “From domestic sales to China exports, starting this power business, and the construction equipment business, which was small and struggling. We’re still small but we’re no longer struggling. We’re making it profitable. The journey has helped me understand business from different angles, not just from a sales or service perspective.”

This has granted Sachin a holistic view of not just Mahindra’s many operations, but of business as a whole. The diversity of sectors and responsibilities he’s faced means that he’s well-equipped to handle changes in industry, as well as tasks like establishing these new businesses.

Sachin has seen Mahindra Powerol grow into one of India’s most successful power companies, but he has plans to go further.

“We want to be a substantial player in India’s power sector,” he says. “We don’t want to restrict ourselves to diesel generators (DGs). We want to offer everything from gensets, to services, to engines for various applications going forward. We can invest in anything else in the power sector, like lithium batteries, for example, because we do have a huge channel and brand.”