ITC VIVEL SALUTES WOMEN WARRIORS
It's true what they say—not all heroes wear capes. And in the wake of the COVID-19 pandemic, the warriors of today are the ones that wear a mask. However, most women have been conditioned, gender-stereotyped, and told what they can and cannot do. Vivel, a leading brand from ITC, rooted in the core brand philosophy ‘Ab Samjhauta Nahin’ salutes and applauds women who break those barriers of conditioning, and go beyond their call of duty. In our very first Digital-only issue, Vivel and Femina are introducing you to those brave souls who are breaking the norms, risking their lives on a daily basis to make sure that people in need don't go hungry, everyone around you is well protected against the virus, stray animals are fed and taken care of. So join us as we commend those unsung heroes who firmly maintain their uncompromising attitude in the face of adversity and make our lives better every day.
Call Of Duty
Mumbai-based Dr Kirti Sabnis, an infectious disease specialist talks to Anindita Ghosh about working on the frontlines during the COVID-19 crisis
This story is from the April 24, 2020 edition of Femina.
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This story is from the April 24, 2020 edition of Femina.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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