One Sip at a Time

Kiran Hemdev and Roshni Hemdev, a mother daughter duo formed CIRO India after they found a gap in the market for good quality imported beers and wines. Here's their dream journey that's taking shape one sip at a time.

-  Namita Gupta

What was your dream job in your growing up days?

Growing up I always knew fashion and lifestyle was what I was inclined towards. When I started my journey I knew the luxury space is what I wanted to be in. My dream was to run my own company and today that dream has manifested.

Where did you study and how did you start out at the beginning of your professional career?

I studied at Stella Maris College in Chennai and completed my MBA at ISB. I started my career working and promoting clients in the hospitality industry.

When you began your career many years ago, did you ever imagine that you would be in the liquor space?

I was always fascinated by the luxury involved in the liquor space. Did I think I would import liquor, definitely not.

What were the challenges and how did you overcome them?

Challenges majorly were spending time and getting the right information in our business space. There is no text book that tells you how you go about starting and working in this space, India is such a diverse country each state has different laws and processes, catering to this diversity took time. Researching myself helped me be certain the information I had was correct.

Do women in your profession have a hard time getting ahead in their career?

I wouldn't say a hard time, we are evolving and are living in a time where women are standing up for themselves and getting equal opportunities. At the end it boils down to how good you are at what you do, how effectively you communicate to your audience, be it a board of directors or customers.

Who inspired you and why?