Of Dunes & Dreams
ELLE Singapore|June 2023
Come away to the desert planet of the new rado centrix, which channels the allure of a sandswept landscape
CAROLINE SUGANDA
Of Dunes & Dreams

A Desert Beauty

It thrives among the shifting sands and sculpted dunes — meet the new Centrix, an elegant watch characterised by sleek curves made tactile with high-tech ceramic. At once a modern yet classic timepiece, the latest iteration seals the reputation of Rado as the master of materials, while beautifully marrying the Swiss manufacture’s R&D in innovative production techniques with harmonious aesthetics.

The new collection takes several design cues from the original Centrix, which was first launched in 2010, but brilliantly elevates its silhouette and refines its details. Inspired by the imagery of mysterious desert dunes and a landscape bathed in shades of gold, ochre and brown, this re-interpretation is arguably the sleekest, most evocatively feminine watch Rado has ever produced.

Full Of Sensuality

With its gently rounded contours, the latest Centrix boasts a softer look and an understated luxuriousness. Visibly distinct at first glance is the case, where previously vertical sides have been replaced by a beautifully rounded construct so that the form of the watch flows in a seamless line from bezel to caseback.

This fluidity is accentuated by high-tech ceramic — the use of this material ensures that the watch sits against the skin with a lightness that is cool to the touch, while being exceptionally resistant to the stresses of everyday wear. This serves up both form and function, a quality for which this signature material is prized.

This story is from the June 2023 edition of ELLE Singapore.

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This story is from the June 2023 edition of ELLE Singapore.

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