The annual Bata Fashion Weekend took place in the historic city of Prague this year, and was a celebration of the shoe giant’s 125-year heritage, and emerging design talent.
Prague was unusually cold this April; the picturesque city recorded temperatures as low as one degree but you wouldn’t have known it if you were watching the comings-and-goings at the landmark Palac Zofin. On April 14, influencers and journalists from around the world swept through the brightly lit palace in red carpet-ready gowns to celebrate the iconic shoe brand, Bata’s 125th anniversary— with plenty of champagne to keep them warm.
The festivities began two days prior; global Bata ambassadors and the media poured into Prague to witness this two-day extravaganza. Wrapped up in thick coats and wearing Bata shoes, this group was whisked off to the lavish Mandarin Oriental hotel, overlooking the Prague Castle, for a whirlwind weekend of fashion, food and fun.
This story is from the July 2019 edition of Elle India.
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This story is from the July 2019 edition of Elle India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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