LOFTY AMBITION

In New York, designer Justin Charette converts a 1910 cast-iron SoHo loft into a serenely minimal post-pandemic apartment for a thirty-something technologist and investor

- PIET SMEDY

‘We wanted to create something modern and serene that struck a smart balance between the older framework of the loft in contrast with the modern renovation. Ultimately, the space itself served as a huge source of inspiration,’ says New York-based designer Justin Charette who, along with architect Andrew Berman (best known for designing MoMa PS1), was tasked with reimagining this historic SoHo space as a chic bachelor’s apartment. ‘Showing restraint in the approach allowed for a sleek synergy between the architectural features and my design choices.’

The 1910 cast-iron loft had originally been built for commercial use, but the new owner, a San Francisco-based thirtysomething technologist and investor, needed the space to be converted to accommodate him and his Shiba Inu, Sam. ‘The home was intended to be a pied-à-Terre, but, after the pandemic, the homeowner decided to move in full time to be closer to his family,’ says Justin. ‘I created a bachelor pad that was cool in tone while remaining warm and inviting. It needed to feel well used but not overcrowded.’