Desert Rose

A whirlwind romance in Dubai is what Bvlgari offered guests at the launch of its new Fiorever collection. Charmaine Ho reports

- Charmaine Ho

The sun is setting over the Arabian Desert, painting the pristine sand in a spectrum of breathtaking blush hues. The Tglistening terrain is dotted with the 50 or so guests invited by Bvlgari to partake in the special evening, who are capturing this picture-perfect moment on their Instagram feeds.

It’s the night before the global launch of Bvlgari’s new Fiorever jewellery collection in Dubai—a collection of fine and high jewellery floral designs that is to be a new pillar for the brand—and the Italian Maison, with characteristic panache, has kicked off the festivities with an intimate three-course dinner in the middle of the desert under a canopy of stars. If the brand’s intent was to knock the socks off the VIPs on its guests list, it has certainly succeeded: Guests, who include Lady KittySpencer, Japanese actress and model Hikari Mori and Chinese fashion influencer Fil Xiaobai, have kicked off their heels to sink their bare feet into the powder soft sand and enjoy the evening to the fullest.

Even Spanish actress of Netflix’s Money Heist fame, Úrsula Corberó, is having a carpe diem moment. At the lively African drumming session (cleverly organised in front of a looming #Forever sign), she’s seen with a djembe tucked snugly between her lithe legs at the expanse of her red dress. s As she sat beating away at the drum with a million dollar smile to match the diamond studded Bvlgari choker around her neck, it becomes clear why Bvlgari chose her to be the face of its new brand pillar. She’s captivatingly beautiful and clearly a woman who knows how to have fun.