The behind-closed-doors story of how the NFL and players forged a shaky alliance over the national anthem as owners navigated the collision of financial worries and social activism.
Nobody knew where to sit. Side by side or across from one another?
It was the final question raised by a group of 11 NFL team owners as they mingled inside the sixth floor conference room at the league’s Park Avenue headquarters in New York City, minutes before they were to meet with a group of 12 players, one former player and three union leaders on the morning of Tuesday, Oct. 17. The day already had been stressful, and the meeting hadn’t even started. League executives had spent that morning as they had the previous four weeks: grappling with a series of events the league and owners could not control, unleashed by President Donald Trump’s harsh criticism of the decision by a handful of players to kneel during the national anthem.
Morale was bad inside the league office, and the pressure was not letting up. There was the looming notion that sponsors would leave the NFL—not just because of the protests but because of an array of challenges confronting the league, including the continuing decline in TV ratings. Nearly all of the league’s longtime sponsors, from Papa John’s to USAA, were rattled, and fissures within the league offices and teams, to say nothing of the players, were starting to expand.
This story is from the November 13, 2017 edition of ESPN The Magazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the November 13, 2017 edition of ESPN The Magazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
The Rape Allegation Against Cristiano Ronaldo Reveals Fame's Protective Shield
To be the world’s most famous athlete means Cristiano Ronaldo can appear on screens everywhere yet somehow elude the fallout from a rape allegation.
Michelle Waterson Reps More Than Herself In The Cage
MMA is a violent and unforgiving sport. But instead of shielding her young daughter from her career, Michelle Waterson is bringing her along every step of the way.
Kyler Murray Owns His Future In A Way No Other Rookie Has
As Kyler Murray decides which sport will win his talents, at least one thing is clear: He owns his future in a way no other rookie has.
Kyle Kuzma Turned A Sneaker Obsession Into A Legit Business Opportunity
No eight-figure shoe deal? No problem. The Lakers’ Kyle Kuzma walked his own path to sneaker supremacy.
Bryce Harper Is One Very Big Deal
He’s baseball’s best-known face and now its richest player. In this exclusive interview, the All-Star talks rejecting $300 million, recruiting Mike Trout and becoming a Phillie for life.
Kyler Murray - Will Past Be Prologue For The Possible Top NFL Draft Pick?
Sizable expectations? Kyler Murray’s got a few: go No. 1 in the draft, become a franchise player and—oh yeah— completely blow up decades of doctrine about short quarterbacks.
Eternal Champions
Seven months ago, Brazilian underdogs Chapecoense boarded a plane to play in the game of their lives. Instead, their biggest moment turned into a tragedy no one can forget.
The Higher Power of Russell Wilson
How Russell Wilson kept the faith during the Seahawks’ darkest hours.
25 Things We Thought We Knew About the College Football Season
Teen pregnancy usually gets the spotlight, but women in their 20s have much greater numbers of unwanted pregnancies. And for Latinas, that raises the stakes.
Watch the Throne: LeBron James vs Stephen Curry
Will Stephen Curry’s rise lead to the fall of LeBron James?
