![Distinguished Gentelman's Ride](https://cdn.magzter.com/1440743039/1690798203/articles/8_sNtxdPZ1690885886602/DISTINGUISHED-GENTELMANS-RIDE.jpg)
Rajiv Bajaj very eloquently quoted Willie Sutton when asked why he had set his sights on the Royal Enfield market share “You rob banks because that’s where the money is!”. But it doesn’t end there. If Money Heist taught us anything it’s the fact that you need a concrete, lucid plan, executed to perfection. Bajaj’s plan is very much in motion, on these pages, born of the brand’s most recent partnership with Hinkley, the longawaited small displacement Triumph for the world is here, the Speed 400. Triumph wanted a disruptor and Bajaj delivered one, with a price tag that comes in under their flagship, the Dominar 400.
Visually, Triumph wanted to distil the essence of its modern classic range into a more compact package that carries forward the aesthetic of its siblings. On that front Bajaj has absolutely nailed it. The design is derivative of the rest of the line, yes, but it is very hard to say no to a 400cc with the visual aesthetic of a middleweight twin. And if the devil is in the details, the Triumph Speed 400 is freshly dipped in holy water because the quality is unparalleled. And I’m quite pedantic when it comes to details, irrelevant things like weld seams matter to me. Speaking of that are above the curve, the quality of paint used is seriously premium, each layer is painstakingly painted over the base layer for the motif on the tank and it’s exceptional. Would it be insane to say the quality on the 400 seems to be a tad above what you get on the 900?
1. A digital analogue instrument display is easy to read and neatly laid out, one could wish for a slightly bigger tachometer.
2. The side-slung exhaust looks good and has quite a nice sound.
This story is from the July 2023 edition of Auto Today.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the July 2023 edition of Auto Today.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
![BMW X3 Gets M Sport Shadow Edition](https://reseuro.magzter.com/100x125/articles/11216/1738281/5k2EH7-qz1719313364852/crp_BMW-X3-GETS-M-SPORT-SHADOW-EDITION.jpg)
BMW X3 Gets M Sport Shadow Edition
BMW HAS launched the X3 xDrive 20d M Sport Shadow Edition, which is priced at Rs 74.90 lakh (ex-showroom), a bump of Rs 2.40 lakh over the X3 20d M Sport.
![MG celebrates 100th birthday with special models](https://reseuro.magzter.com/100x125/articles/11216/1738281/ufy06g1Ba1719321777765/MG-CELEBRATES-100TH-BIRTHDAY-WITH-SPECIAL-MODELS.jpg)
MG celebrates 100th birthday with special models
MG MOTOR INDIA is celebrating 100 years of the MG brand, and to mark the occasion has launched special editions of the Hector, Astor, ZS EV and Comet.
![They reminiscence over you](https://reseuro.magzter.com/100x125/articles/11216/1738281/nj4BOF-VL1719321087180/THEY-REMINISCENCE-OVER-YOU.jpg)
They reminiscence over you
Can Kinetic Green find the same kind of success Kinetic did with the original Luna? We took the E Luna out for a spin to find out
![Ship of Theseus](https://reseuro.magzter.com/100x125/articles/11216/1738281/8U1xo2Yw11719320381155/SHIP-OF-THESEUS.jpg)
Ship of Theseus
Does the biggest Pulsar ever made also have the chops to be the best Pulsar yet? Or is it just a motorcycle put together by using parts from other Bajaj products? We took it for a spin in search of some answers
![Family First](https://reseuro.magzter.com/100x125/articles/11216/1738281/EXcIUAZhc1719319612227/FAMILY-FIRST.jpg)
Family First
Can Ather's brand-new family scooter, the Rizta, cut the mustard or is it playing the catch-up game? We rode the scooter in Bengaluru to find out.
![ROADS OF PROGRESS](https://reseuro.magzter.com/100x125/articles/11216/1738281/eBjq0RDxW1719319306999/ROADS-OF-PROGRESS.jpg)
ROADS OF PROGRESS
The Automotive Journalist Association of India (AJAI) in collaboration with Mahindra bring forth the incredible development story of India's road infrastructure as Rahul Ghosh drives the Scorpio-N along the iconic Srinagar-Leh highway.
![Best of Auto China 2024](https://reseuro.magzter.com/100x125/articles/11216/1738281/GUzm8LyeJ1719318222626/BEST-OF-AUTO-CHINA-2024.jpg)
Best of Auto China 2024
While Chinese brands dominated proceedings in Beijing, there were plenty of exciting announcements from major global players. Here's Dhruv Saxena with a roundup of the best from Auto China 2024
![INNOVA LITE](https://reseuro.magzter.com/100x125/articles/11216/1738281/hupNp0nxO1719317770735/INNOVA-LITE.jpg)
INNOVA LITE
Having established itself as a dominant player in the MPV space with the Innova, Toyota is now looking to democratise it with the Rumion
![Get Swifty](https://reseuro.magzter.com/100x125/articles/11216/1738281/AdGrSrcxW1719316292702/GET-SWIFTY.jpg)
Get Swifty
The fourth generation of the Swift gets a new styling package a smorgasbord of new features, and a brand-new threecylinder heart. Here's how it lives up to the legacy
![Super Lithe](https://reseuro.magzter.com/100x125/articles/11216/1738281/nv-VDMjE01719315419944/SUPER-LITHE.jpg)
Super Lithe
From a gene pool that gave us the stunning SLS, the Mercedes-AMG SL 55 is a ground up convertible AMG with a 4.0-litre twin-charged V8, we get behind the wheel to see how it stacks up