MICHELLE ZATLYN
Co-founder, president, and COO of Cloudflare
Leading Through Tough Times
AImost immediately after the October 7 Hamas attacks on Israel that led to the war in Gaza, another battle was brewing. Hackers first went after the Israeli internet with DDoS attacks, deluging websites that provide critical alerts and information to civilians. Cyberattackers then went after Palestinian sites, too-particularly in the banking sector.
Michelle Zatlyn, 44, was on the virtual frontlines. Within 12 minutes of the initial rocket assaults, the San Francisco-based company she co-founded, Cloudflare, detected and began mitigating attacks from hackers, presumed to be state actors, as well as civilians and so-called hacktivists, according to legal experts. In the weeks that followed, the company, which provides cybersecurity services to about 20 percent of the world's websites, automatically identified and stopped DDoS attacks that amounted to five billion site requests.
For Zatlyn, taking sides in the conflict wasn't an option. "Whether sites were run by Palestinians or Israelis, we said, 'Hey, if you need cybersecurity, we are here to help you,'" she says. "Organizations, schools, governments were under attack; our employees were onboarding them in a very quick fashion and making sure that they could securely stay online."
The company has for years applied its "better-internet" mission to giving away its services to groups in need; it runs three major internal programs that help protect and provide free security to schools and humanitarian aid organizations, among others. Together, they guard more than 2,900 web properties, and Cloudflare estimates it has invested $48.5 million in the initiatives over the past six years. But the team's effort in the past year had never felt more urgent.
This story is from the April 2024 edition of Inc..
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the April 2024 edition of Inc..
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Screen Play
Joe Thomas and his co-founders were two weeks away from running out of money for their software startup when, in 2016, they launched a new product and went all in on prerecorded videos as a workplace communication tool.
THE GUY WHO PUTS COPS IN THE SKY
BLAKE RESNICK, A 24-YEAR-OLD WITH FUNDING FROM SAM ALTMAN AND SAM BANKMAN-FRIED, IS ON A WILD RIDE TO REINVENT THE FUTURE OF EMERGENCY RESPONSE.
AI Gets to Work
It's leading-edge, it's downright scary and it's here. Following AI's breakout year, we take a look under the hood at how entrepreneurs are applying the tech and what you need to know to stay competitive.
THE CRUSADING KOMBUCHA CEO AND 200 YEARS OF STARTUP-DESTROYING LEGAL DOCTRINE
Michael Peter wants to dismantle a longstanding legal precedent that can prevent entrepreneurs from getting their day in court. His not-so-secret weapon: A small-business superhero named Reverend Justice.
ONLY THE STRONG SURVIVE FEMALE FOUNERS 250
SUCCESS often breeds success-but triumphs also arise out of necessity. Consider that Airbnb, Uber, and Rent the Runway started during the Great Recession. In many ways, the past year was defined by similar tumult. While the U.S. never technically entered a recession, the retrenchment in investment and ad spending paired with the psychological-if not direct-toll of tech layoffs yielded tough times indeed. But female founders are nothing if not resilient, and their achievements defied the conditions they faced, giving us cause to expand our list to 250 of them. They're not ranked, but they are organized around themes. In the pages that follow, you'll find snapshots of courage from women who've overcome trials-such as keeping the internet running in war zones, coping with the collapse of Silicon Valley Bank, or facing personal crises. You'll also learn how this year's top female founders grew their collective 2023 revenue to more than $8.86 billion, raised $6.2 billion in funding to date, and kept it together not just to survive, but to thrive.
Shelley Zalis
On that elusive work-life balance, her own version of perfection, and pivoting with positivity.
Steve Young Shares Lessons From the Private Equity Playbook With a First-Time Founder
The athlete-turned-investor helps Tessa Barton prepare to scale her bootstrapped photo-editing startup, Tezza.
AI in HR Tech: A New Era in Human Resources Technology
The next generation of HR software is here, powered by artificial intelligence (AI). Now, your business can harness the transformative power of AI in HR tech.
Think Liberally and Deliberately
Why do I devote four weeks a year to reading and thinking? So I can supercharge all the other days.
At Board Meetings, the CEO Should Get Lost
Directors need to candidly discuss company leadership. They can't do that if the top manager is also the board chair.