Key findings from the report include:
The Asia Pacific video industry registered a 5.5% growth in 2023, with total revenues hitting US$145 billion. This growth was propelled by a 13% surge in online video sector sales, amounting to US$57 billion, although traditional TV revenue saw a marginal increase.
China continues to dominate as the region's largest video market, amassing US$64 billion in revenue in 2023. Excluding China, Japan, India, Korea, and Australia emerged as the significant markets, each generating billions in revenue.
This story is from the February 2024 edition of Digital Studio.
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This story is from the February 2024 edition of Digital Studio.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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