Enchanted CITY

Max Mara unveils its Resort 2025 collection, inspired by the Venetian merchant and explorer, Marco Polo.

- NURUL FIRDOUSEE

Max Mara’s Resort 2025 collection, set against the historic grandeur of Venice’s Palazzo Ducale, reflects a thoughtful dialogue between contemporary style and centuriesold traditions. This storied Venetian palace, with its intricately carved Gothic arches and elegant fretwork, provided a resonant setting, not merely as a backdrop but as a symbol of the Italian city’s role in bridging East and West. The collection honours the 700th anniversary of the passing of Marco Polo, one of history’s most influential travellers, whose spirit of exploration and respect for other cultures inspires each garment.

This momentous occasion marked the first time a fashion show had graced this historic venue, which mirrors the enchanting spirit of Venetia. Guests were immersed in captivating surroundings of rich frescoes and intricate mosaics, whispering tales of centuries past and echoing the collection’s inspiration from Marco Polo’s adventures and the cultural exchanges that shaped the city into a hub of creativity and trade.

As the audience observed the designs, it became clear that each piece told its own story, reflecting the artistry that has defined the charming city for centuries. The fabrics and meticulous craftsmanship embodied a fresh sensibility that resonates with today’s fashion mavens. The atmosphere was enhanced by local musicians, inviting attendees to experience the collection not just as spectators but as participants in a journey intertwining fashion with the city’s rich heritage. The significance of the location, which once hosted the elite of Venetian society, established a profound connection between old and new.