SOMEWHERE OVER THE RAINBOW
August Man SG|Issue 205 (September 2024)
Way up high, Felix Pantone and Zenith are coming together again for yet another stunning horological collaboration.
FARHAN SHAH
SOMEWHERE OVER THE RAINBOW

WITH AN APTRONYM like Felix Pantone, there was only ever one choice for the Argentinian - a career in art. Now, the well-known artist has applied his contemporary sensibilities onto another canvas, a Zenith timepiece.

It's not their first rodeo together. Pantone has worked on several projects with the watchmaker. In 2020, at the height of the Covid-19 pandemic, Zenith approached the artist and gave him carte blanche to turn the main building of its manufacture into anything he desired. Pantone turned the exterior into a dizzying kaleidoscope of colours reminiscent of digital screens (pictured opposite). No watchmaker had ever done such a thing, and the collaboration made the watch world stand up.

This story is from the Issue 205 (September 2024) edition of August Man SG.

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This story is from the Issue 205 (September 2024) edition of August Man SG.

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