![Reimagining Time](https://cdn.magzter.com/1337346145/1688452278/articles/XMdk5G1Ds1688550253682/REIMAGINING-TIME.jpg)
ALEX EISENZAMMER
@watchoniste
Alex Eisenzammer gave me the most humble self-description when I asked him about his background, simply saying he's a self-made artist from France, whose mother's artistic career influenced him to embrace the same.
But his works speak for themselves: Many seasoned collectors would have seen his art highlighted on the Instagram page of MB&F, which commissioned him to render creative illustrations of its avant-garde timepieces. Or perhaps they'll remember his collaboration with French watchmaker Heritier on a limited run of pocket squares. L'Atelier featured a watch design inspired by the Audemars Piguet Royal Oak Selfwinding Perpetual Calendar Ultra-Thin, more simply known as the RD#2, the thinnest perpetual calendar watch on the market.
Eisenzammer started drawing watches three years ago, starting with a minimalistic art piece of his first Omega, which he calls "a very unusual Cosmic with some Genta feeling to it". Watches to him represented an infinite pool of inspiration. "It's a great way to mix my passion for drawing and watch collecting," he says. "I find it very interesting to recreate these watch shapes, sometimes very edgy or some other times very smooth and round. There's an infinite variety in them, that's what I love."
His works are all digital, always on his graphic tablet, which allows him to sketch out fast ideas on the go. "First I see the watch and I create a universe that I think would suit it best," he says of his creative process. "Sometimes it's inspired by the watch's history, or the way it's designed. But most times it's just purely out of my own imagination and how the watch inspires me."
This story is from the July 2023 edition of Prestige Singapore.
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This story is from the July 2023 edition of Prestige Singapore.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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