In the Bag

In the realm of travel, Tumi has long reigned as an emblem of impeccable craftsmanship and design. And we are excited that the international travel, lifestyle and accessories brand has signed on as the lead partner for Tatler Best of Asia

- Coco Marett

As Tumi continues to grow its presence and expansion in Asia—from enlisting ambassadors such as football star Son Heung-min and South Korean actress Mun Ka-young, to opening its Asia-Pacific flagship store in Tokyo’s upscale Omotesando shopping district—we couldn’t think of a better-suited partner to celebrate the region’s titans in hospitality.

Tumi’s love for the continent is reflected in its designs too; for example, the spring 2024 collection, Asra, was inspired by Singapore. “The sunsets we saw from Sentosa Island led us to create a print that captured the fiery, warm essence of a sunset,” says Victor Sanz, creative director for Tumi. “We [also] loved the colours of the neighbourhoods, the shutters of the old shophouses … from a sustainability standpoint, knowing how protective Singapore is of the environment fell directly in line with our sustainable mission as we continue to develop products made from recycled materials.”

Tumi hosted a global launch event in the Lion City on March 27 to showcase the elegant range, with Mun in attendance as the face of the brand.