For Tahir Sultan, styling has always been a part of the ethos of his brand and who he is. "It started with fashion shoots for my clothing label, but then moved into visual merchandising for other brands. This included tablescapes for international and national clients to interiors of homes, hotels, stores, galleries and restaurants," says Sultan, who also has a thriving food business. Sultan chases out of the box ideas, loves the eccentric and looks for beauty where ]others won't see it."Styling involves looking at a project and lending it a voice which is both harmonious and creative, without being overbearing; and it must of course fit within the parameters of a brief," he says. His success can be attributed to the fact that he has been able to lend diverse voices to a huge number of very high profile projects.<img src="https://cdn.magzter.com/India Today/1719060288/articles/oXudnsaBr1719165190136/9901600068.jpg" alt="image">While he has worked on more projects than he can count there are some that stand out. "I loved doing the visual merchandising for the jewellery displays at the launch of Sunita Shekhawat's store opening in Jaipur. I also enjoyed working on Godrej's Conscious Collective event launch and dinner. There was stall 78 in Kuwait, which was a concept store. Then there have been various gallery spaces, and of course there is Makaan and various homes. Plus, two hotel projects and the Art Dubai Dinner I co-hosted with Noelle Kadar," he shares. Sultan is currently working on a restaurant in Jaipur, his second solo art exhibition and the interiors of a home in Jaipur.

"Style and taste should be like water, easily flowing, ever changing"

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India Today

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{{magzter}} is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 87 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.