Aviva agrees deal to buy Direct Line for £3.7bn, putting 2,300 insurance jobs at risk
The Guardian|December 24, 2024
Aviva has agreed to buy the rival insurer Direct Line for £3.7bn, with up to 2,300 job cuts planned as the companies aim for at least £125m in cost savings.
Jasper Jolly

Aviva, a FTSE 100 member and the UK's largest insurance firm, yesterday said it would offer the equivalent of £2.75 in cash and stock for each Direct Line share. Aviva also said it would sweeten the deal for its own shareholders by increasing planned dividends, reflecting the fact that the company would be larger and generate higher profits.

Aviva and Direct Line had reached a preliminary agreement earlier this month and the former had until tomorrow to make a formal offer or walk away under UK takeover rules.

This story is from the December 24, 2024 edition of The Guardian.

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This story is from the December 24, 2024 edition of The Guardian.

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