The case, filed under Interglobe Aviation vs Mahindra Electric Automobile Ltd, was listed before Justice Amit Bansal on Tuesday. The judge recused himself from the matter and the next hearing is scheduled for December 9.IndiGo, known for its distinctive "6E" callsign and branding, uses trademark across a suite of passenger services such as 6E Prime, 6E Flex, and various addons, enhancing its offerings in the aviation sector. The airline secured trademark registration for "6E Link" under multiple classes in 2015, including advertising, transport services, and electronic displays.Represented by Senior Advocate Sandeep Sethi, IndiGo argued "6E" is a critical part of its brand identity and recognised by the public. The airline contends that Mahindra's use of it risks diluting its trademark and causing confusion among consumers.Sethi told the court that Mahindra reached out to IndiGo for discussions on the matter, suggesting a resolution outside courtroom. IndiGo is seeking legal safeguards to protect its intellectual property. Mahindra said it has applied for trademark registration underclass 12 (vehicles) for "BE 6E", a part of its electric origin SUV portfolio.

IndiGo challenges M&M's use of '6E' trademark in HC

1178,2007,543,123,2067,3130

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is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 88 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.

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{{magzter}} is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 88 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.