OTOAI takes centre stage, forges dynamic partnerships
Travel Trade Journal|March 2024
The Outbound Tour Operators Association of India OTOAI) is at the forefront of driving impactful initiatives to shape the future of Indian outbound tourism. From collaborating in events with industry leaders like Qantas Airlines to formalising strategic partnerships with Korea Tourism Organization and Tourism Malaysia in February 2024, OTOAI continually strives to enhance member knowledge, forge international ties, and contribute to the growth of the global tourism industry.
OTOAI takes centre stage, forges dynamic partnerships

Strategic Alliance with KTO

The month of February proved to be a whirlwind of initiatives for OTOAI. To start with, they partnered with the Korea Tourism Organization (KTO) for an impactful roadshow on February 13, 2024, in Delhi, unveiling the much-anticipated K-Incentive Scheme 2.0. This strategic initiative implies a significant leap in their ongoing efforts to enhance Korean tourism. The event, showcasing OTOAI’s proficiency in drawing a diverse audience, underlines OTOAI’s commitment to spotlighting Korea’s vibrant culture, with the overwhelming response serving as a testament to its collective endeavour to boost Korean tourism.

At the event, KTO introduced the K-Incentive Scheme 2.0, tailored explicitly for travel agencies across India. This innovative scheme offers enticing benefits, including streamlined visa support for visitors to Korea, emphasising regional destinations such as Busan, Gangwon province, and Jeollanamdo province, deemed essential for eligibility under the scheme.

This story is from the March 2024 edition of Travel Trade Journal.

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This story is from the March 2024 edition of Travel Trade Journal.

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