Despite the challenges posed by the global situation in 2023, Safari Trails remains committed to delivering unparalleled safari experiences to its clients. Notably, the Indian market emerged as a cornerstone, contributing 55 per cent to their overall business. In 2024, Safari Trails is poised to strengthen this positioning through strategic collaboration with their Indian representation partner, BRANDit. Together, they look forward to tailoring experiences that appeal to the discerning Indian traveller, emphasising authenticity over mere bucket list quests.
Differentiators that Define
This story is from the March 2024 edition of Travel Trade Journal.
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This story is from the March 2024 edition of Travel Trade Journal.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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