SOUTH KOREA eyes the Indian luxury traveller
Travel Trade Journal|September 2022
Korea is now open to travellers and promises an all-immersive luxury experience to visitors. The country has already made it to the headlines for its K-Dramas and K-Pop, topping the wishlist of international travellers. Read more to know all about the strategy and offerings Korea has for its travellers - ranging from luxury stays and wedding destinations to breathtaking sightseeing.
Vartik Sethi
SOUTH KOREA eyes the Indian luxury traveller

South Korea has geared up to welcome Indian travellers and offer them an experience like never before. Famous for its scenic beauty, aesthetically pleasing sights and K-Drama fandom, Korea has meticulously handpicked and promised an immersive experience to its travellers. In a conversation with Trade Travel Journal, Jane Han, CEO, Jane DMC Korea, shared that Korea has a plethora of offerings for visitors - ranging from weddings to corporate meetings and FITs, looking for a luxury stay. Jane DMC Korea aspires to tap into these offerings and boost the luxury segment. She added, contemporary travellers from India can be categorised as exchange students, students willing to visit South Korea for higher studies, along with corporate stalwarts and tourists travelling with families. Going forward, Korea also wishes to extend its world-class luxury experience to the Indian traveller.

This story is from the September 2022 edition of Travel Trade Journal.

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This story is from the September 2022 edition of Travel Trade Journal.

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