Value retail store 1-India Family Mart has pioneered the concept of meeting profits by virtue of large-scale reach and unique target audience segmentation, while maintaining quality at extremely competitive and affordable prices
Delhi-based Nysaa Retail Pvt. Ltd, which operates a chain of value retail stores under the brand name 1-India Family Mart across Eastern and Northern India, has stepped up its expansion plans. The fastest growing value retail chain in India plans to invest 200 crore and open around 100 stores in the next fiscal.
1-India Family Mart has been consistently proving its mettle as one of the fastest growing value retail chains by providing affordable fresh fashion and general merchandise to its large customer base in Tier II and III cities. With its inception in 2013 and a vision to address the need of 75 percent of the population that resides in the small towns and cities of India, 1-India Family Mart looks to expand and accumulate around 12 lakh sq. ft. of retail space by 2020.
In an exclusive interview with IMAGES Retail, JP Shukla, Co-founder and CEO of 1-India Family Mart, talks about the thought behind starting his brand, the work that goes in catering to a small town, lower middle class audience and the company’s plans for the future.
This story is from the October 2018 edition of Images Retail.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the October 2018 edition of Images Retail.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Leading The AI Revolution In Retail
As a leader in AI-driven retail intelligence, Sadique Ahmed, CEO, Pathfinder, understands the power of technology when it comes to improving and personalising the shopping experience for all.
Flipkart Deployed Over 10,000 Electric Vehicles in the Delivery Fleet
E-commerce major Flipkart on Monday said it has deployed over 10,000 electric vehicles (EVs) in its delivery fleet as part of a phased integration of EVs in the last mile delivery over the past few years.
Trent Q2 Profit Grows 47% to 335 Cr
Tata Group retail firm Trent Ltd. reported a 46.9% growth in its consolidated net profit to ₹335.06 crore for the second quarter ended September 2024.
Zomato, Swiggy Hike Platform Fee in Certain Cities Amid Festive Season
Online food delivery platforms Zomato and Swiggy hiked platform fees in certain cities amid the festive season. The two rivals are now charging ₹10 as a platform fee in the national capital.
The Evolution of Retail in North India
Emerging Hotspots, the Rise of Malls, and the Impact of the Residential Property Boom on the Region’s Retail Landscape
Madan Retail: Fashion for Today's Man
With a rich legacy and a keen eye on future trends, the brand continues to innovate and expand, meeting the evolving needs of its customers
Special Events in Malls
Giant Peacock, Lotus, and Swan: Orion Malls' Festive Spectacle
Building a Retail Legacy on Efficiency
Founded by Hemant Agarwal and Rahul Jhunjhunwala, V-Bazaar began operations in May 2016, opening its first store in Lakhisarai, Bihar.
From Urban Trends to Rural Aisles
V-Mart, a pioneer in the value retail segment, was founded by Lalit Agarwal in 2003—well before value retail became a widely recognized term.
Defining Elegance
Dennison has carved a niche in the menswear market with a diverse range of formal and semi-formal pieces priced between ₹999 and ₹3,999.
