CATEGORIES

TITBITS OF PUBLIC RELATION- FROM ITS STARTING TILL NEW NORMAL SITUATION

Public relation (PR) is the practice of managing the spread of information between an individual or an organization (such as a business entity, government agency, or a nonprofit organization) and the public.

SNIPPETS

SMARTPHONE: REALLY SMART IN TEACHING LIFE AND LEADERSHIP LESSONS!!!!!!!!!

God has given us a wonderful gift of life.Learning is life time journey.

News Roundup

FC Kohli, 'father of Indian IT industry', passes away

GOAL SETTING, A ROADMAP FOR FUTURE

According to Wikipedia the exact definition of a goal is: A desired result a person or a system envisions, plans and commits to achieve a personal or organizational desired end-point in some sort of assumed development.

ETHICS IN BUSINESS AND CORPORATE GOVERNANCE

Ethics is quite old as a subject but in recent years ethics and ethical behaviour in business have emerged as a topic of interest due to mis-governance in corporate houses and banks despite having a well laid governance structure in place with checks and balances in systems and procedure. This is attributed to lack of ethical behaviour and culture.

5 mins |

CHANGE MANAGEMENT - REQUISITE OF MODERN DAY BANK MANAGEMENT

Nothing is Permanent except change, as it is rightly said, with the advent of technology and innovation, Dynamism had become the essence of Bank Management in almost all the facets of Banking Industry. Moreover Present era of Covid has taught us how to cope up with unexpected new normal.

Carving Self

5 Ad Tech PR Predictions For 2020

Not every tech PR agency is familiar with the ad tech category, but it keeps growing in size and significance. The boom comes thanks to data privacy concerns and the call from major advertisers for greater transparency and control over their digital advertising.

News Roundup

AI And Content Writing: How To Adapt To The Future

Content has ruled digital strategies for the past couple decades now -- and with that reign, we've seen some great content writing, as well as some misfires.

6 mins |

CORPORATE SOCIAL RESPONSIBILITY AND COLLABORATIVE GROWTH OF THE NATION

Corporate and social responsibility is a sense of responsibility towards the community and environment in which it function.

9 mins |

CONFLICT MANAGEMENT: REPERCUSSION, REVELATION & RESOLUTION

In a collective decision making process, the biggest conundrum is conflict which may be conflict of interest or conflict of thought process or conflict of approach or any such activity where conflict is contemplated.

MAINTAINING COMMUNICATION AND PR DURING THE LOCK DOWN PERIOD & THEREAFTER

Four CEO of Our body: Body Mind Heart Soul

Today in the world of agility lot of changes are taking place wherein the perfect alignment of four wheels of our life (Body+Mind+Heart+Soul) should be perfectly aligned to drive to our destination of excellence.

KNOW YOUR LIFE

Why we buy? – The Silent Persuasion of Colours in Advertising as a Predictor of Consumers Purchase Intent

INSTITUTIONAL SOCIAL RESPONSIBILITY: A B-SCHOOL'S RESPONSE AGAINST COVID-19

The outbreak of COVID-19 pandemic continues to inflict enormous damage to communities and economies across the globe.

6 mins |

Special Policies For Special Children: A Policy Review

The children born with special status are the indispensable part of our nation. They are the citizen of the country just like others although they need certain special treatment because of their special needs. The government of India tries to fulfill their requirements. It plays the role of guardian to secure their rights and ensure safety and security. The efforts of GOI are to make the Children With Special Needs (CWSN) the asset for the country. The major schemes, policies and laws are being reviewed in order to analyze he progress and ways to face the challenges.

8 mins |

Population Menace

It is said that our country is over populated.

8 mins |

Conflict Resolution By Developing Effective Individual Interpersonal Skill Through Assertive Communication

Nowadays we find lots of conflicts are growing everywhere - say, in between India & its arch-rival Pakistan, between various Wings of Indian Central Government & State Governments, within Governors & Chief Ministers of various States in India, amongst the work/football/ cricket teams, even among the members of individual families.

The Metaphor Of Camera/ Photography To Describe Leadership!!!!!!

Can non-living things also teach us something about the leadership?

Achieving Excellence Through Work Motivation And Ethics In An Organization

Achieving organizational excellence is a big challenge for any organization in the present business environment.

Legal

Sorabjee, however, stressed that the "criticism of the government however strong, however pungent cannot be sedition."

9 mins |

November 2017

Who Writes A Will: Why, When, And How

Anybody who has any asset should write a Will. It costs almost nothing and can save your family a lot of time and money in the future.

Credit Card Is A Friend In Need. Don't Abuse It

A credit card is the easiest way to access money. But beware. It can turn nasty if you don't respect it. 

3 mins |

Know Your Rights While Taking A Flight

Even with a confirmed flight ticket, you may be denied boarding. But the rules clearly say that this can be done only in exchange of certain benefits.

Legal

Right to free speech cannot be abused: Bombay HC