CATEGORIES

Indian Fashion Market

Indian fashion market is growing at a very fast pace and is expected to reach USD 96 billion in the next four years. Apparel which is USD 51 billion, will continue to grow at a steady pace of 10.5 percent CAGR over the next four years and will touch USD 75 billion. A key segment to look out for is the niche category of lifestyle accessories which is going to become 3 times of its size from USD 2 billion to approximately USD 6 billion, growing at a rate of 30 percent CAGR over the next four years. At the India Fashion Forum 2017, Pakhie Saxena, Vice President, Technopak, talked about Indian Fashion Market - its size, key categories, challenges and its share in the total market.

Indigo Nation

Indigo Nation has always been the cult brand for young and the restless. “Subject To Change” as its stance, the brand delivers fast fashion to the young Indian youth who forever aspires to be ‘in’. Over the years, Indigo Nation has done beautiful campaigns to stay true to its core values. It launched the #StartupNation campaign where it associated itself with major startup centric events to reach out to a wider audience and be relevant.

Trousers In Indian Apparel Market

From just being simple straight utilitarian parallel garments for men and women to its recent casual avatar, the trousers category has indeed witnessed a tectonic shift in India. Experts Amit Gugnani, Senior Vice President - Fashion (Textile & Apparel) and Saima Nigar, Associate Consultant - Fashion & Textile Division, from Technopak takes a look at this rapidly emerging segment.

Tapping The Trouser Category In India

Today, sporting trousers for a casual outing is commonplace, unlike the quondum template where formals strictly meant trousers and casual meant denim. The market for trousers in India has, over the years, seen a casual acceptance of different cuts, fabrics and style. We take a look.

Roadster Pioneering Experiential Retail In India

`The Roadster Store’, the first-of-a-kind retail store in India, designed and executed by Restore offers a seamless online to offline experience to the consumer. The state-of-the art design allows the customers to just walk into the store and see the road come alive on a video wall. Co-Founder and Director Lisa Mukhedkar of Restore, spoke about some highlight features of the store to Images BOF.

Huntsman And Clariant

Two Giants That Impact Denims Announce A Merger Of Equals

7th Sin

Knitcon 2016: Know, Adopt & Grow

Knitcon 2016 focused on the latest technology in the knitwear industry and highlighted West Bengal as a global knitwear hub. Supported by SIHMA, IAAI, WBHA and BHMA, the conference witnessed attendance of speakers from not only India but also from South Korea, Italy, Japan, Hong Kong, Germany, and USA.

Wedding Wear: Indian Retailer's Diary

In this part of the wedding wear study, Images BoF focuses on the changing retail market of wedding wear in India. This article highlights how Indian retailers gear up to do great business in this important season. We also look at the new fashion trends in Indian wedding wear.

The Textiles And Ornamental Led Fashion Accessories Segment

India is a young nation, with a median age of around 27 years.

Tommy Hilfiger

Partners With the World’s Top Technology Companies and Start-ups to Drive Cross-industry Collaborations

Biba Girls Setting Trends In Ethnic Wear

The kidswear market is evolving on a great scale with so many new trends and styles pouring in. Siddharth Bindra, Managing Director, Biba talks to Images BOF about Biba Girls and the emerging trends in ethnic kidswear category.

Chaitali Giri

My childhood days were very amazing with my grandfather and my grandmother who first taught me how to draw and observe nature.